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Planning, flexibility, speed of execution and experience are the keys
to an effective communications program to support your position during merger
or acquisition activity. Preparation of news releases, media liaison, letter writing
to key stakeholders and the development of advertising copy are all elements of
a successful communications program during the M&A process.
Whether you are the offeror or the
offeree, whether it's friendly or hostile, Fundamental can act as counsel and
surrogate corporate department during the project or supplement your in-house
resources to ensure the most compelling messages reach the people who will determine
success.
Our services have also been harnessed by companies coping with a variety of
stressful developments: CEO termination, plant closings, restructurings and failure
to meet consensus earnings estimates.
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